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Bring Home the Varsity Camp Experience!

Step 1-2, down 3-4, turn 5-6, Clap 7-8! Sound familiar? It’s camp time! Be sure to check out all of the UCA, UDA, NCA and NDA 2012 camp mixes on the Varsity Shop! Our camp curriculum is built around the hottest trends in cheer and dance. From crowd appeal to various levels of difficulty and styles, our mixes are bound to get your stands rocking! [...]

Smile, Sparkle, Shine

Are you looking for new ways to get your crowd on their feet? How about a new set of poms? Poms are a great way to create a visual for your fans to follow. Whether you are flashing your colors, or leading a fight song, poms grab attention and can be seen from afar. Lawrence Herkimer, the grandaddy of cheerleading, created this mainstay back in [...]

Stay Cool This Summer!

Summertime cheer training presents its own set of seasonal challenges! It’s hot, sticky, and downright blazing! Before you and your teammates go up in flames, check out our practice wear solutions. The Varsity Short comes in 10 plus color combos. Beat the heat by avoiding sweaty layering with the built-in brief design. The lightweight, conservative cut built-in brief will give you the coverage you need [...]

2012 Varsity Spirit Fashions Catalog ONLINE!

Can I get "WHOOP WHOOP!!!"  The much anticipated VSF catalog is finally online for your viewing pleasure!! I wanted to be sure you all got the super, sweet memo about the catalog being available online, in case you haven't seen it already. #TimeToPickOutDreamUniform #BringOn2012 #CheerFashionista!!!!!!!!!! Now you can take closer looks at all the brand new looks I'm obsessing over on Tuesday's, On Trend. Without further [...]

On Trend: A-line Pleated Skirt

Varsity has gone mod, vintage with this new classic gem! The new a-line pleated skirt is DEFINITELY going be this year's hottest new trend. #retroobession Varsity designers wanted to take an old school classic favorite and spice things up a bit! So their genius brains took a vintage favorite of pleats, with the modern must-have of an aline skirt, and combined them to have this [...]

On Trend: MotionFLEX

Now, I realize MotionFLEX is not a new trend, but it is an emerging one and is constantly being developed into some of the most innovative and athletic designs I have ever seen! #BringOnTheMotion MotionFLEX is ULTRA soft and lightweight, wicks moisture to keep you cool, available in team colors, metallic and prints. #FlexItWickItColorIt I, personally, love this style because it has a more athletic [...]

On Trend: Dye Sublimation

Dye-sub, dye-sub, dye-sub, oh how I love the dye -sub!!!! With all the new fabulous trends for this year, I was super conflicted on what to spotlight first...But dye sublimation won me over! I am sure some of you remember when I jazzed on and on about sublimation last year, but, just in case that post slipped past you ;) let me catch you up [...]

Sneak Peek of New Trends for 2012

It is a brand new year, and I don't know about you, but the new year in my mind = new fashion trends!!!!! #fashionobsessed. In our world of cheerleading and dance, a MUCH anticipated event is the moment the annual Varsity Spirit Fashion Catalog big reveal, due to the new trends everyone is able to finally see for the new year. This year, you guys [...]

Behind The Scenes: VSF Fashion Show

The fashion show is over and what did I tell you?? AMAZE! I could NOT believe how completely awesome the show was...Varsity Sales Reps eagerly lined up at the door and as everyone took their seats, the energy in the room was overwhelming! I snuck backstage to see how all the runway models were doing and feeling... They could not have been more pumped up [...]

Behind The Scenes: VSF Fashion Show Rehearsal

  Today is the BIG DAY!!!!!!!!!!!!!! Varsity Spirit Fashion Show is coming to you live in t-minus a few hours! #pumped You guys will be the first ever audience to see the new 2012 VSF Catalog styles LIVE alongside our Varsity Sales Reps... Pretty cool that you guys all get the first look at the same time! Last night, I sat in to watch the [...]

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