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Varsity Style: Bring the Heat in Polar Fleece

Baby, it’s Cold Outside!  From Instagram to Facebook, I‘m fairly certain that every single person I know has posted a #SnowDay photo or complaint status in the past 24 hours about this cold winter weather. Unless you’re from sunny Florida, you’re probably sitting at your computer like I am right now, shivering and daydreaming about summertime. Well, have no fear this season because we’re turning [...]

Varsity Style: Powerfit

Power Up your season with Varsity’s exclusive – Powerfit. Take your team’s favorite style, whether it’s traditional or glitzy and bring your team the flex and feel you need to perform your best. All Varsity shell tops and skirts are available in Powerfit fabric. Not only is this material super-soft and flexible, but Powerfit also features our exclusive new ultra flex braid. This fabric is [...]

Bring Home the Varsity Camp Experience!

Step 1-2, down 3-4, turn 5-6, Clap 7-8! Sound familiar? It’s camp time! Be sure to check out all of the UCA, UDA, NCA and NDA 2012 camp mixes on the Varsity Shop! Our camp curriculum is built around the hottest trends in cheer and dance. From crowd appeal to various levels of difficulty and styles, our mixes are bound to get your stands rocking! [...]

Smile, Sparkle, Shine

Are you looking for new ways to get your crowd on their feet? How about a new set of poms? Poms are a great way to create a visual for your fans to follow. Whether you are flashing your colors, or leading a fight song, poms grab attention and can be seen from afar. Lawrence Herkimer, the grandaddy of cheerleading, created this mainstay back in [...]

2012 Varsity Spirit Fashions Catalog ONLINE!

Can I get "WHOOP WHOOP!!!"  The much anticipated VSF catalog is finally online for your viewing pleasure!! I wanted to be sure you all got the super, sweet memo about the catalog being available online, in case you haven't seen it already. #TimeToPickOutDreamUniform #BringOn2012 #CheerFashionista!!!!!!!!!! Now you can take closer looks at all the brand new looks I'm obsessing over on Tuesday's, On Trend. Without further [...]

Behind the Scenes: Varsity Uniforms

Ever since I started working at Varsity, I have been dying to see what happens behind the threads of the V uniform. FINALLY, I got to make the trip to our Dallas office and get behind the scenes to see where some of the magic happens! #FeltLikeChristmas! I toured around with the lovely Ms. Ruby and saw pictures from past cheer days, spools of gorgeous [...]

On Trend: Dye Sublimation

Dye-sub, dye-sub, dye-sub, oh how I love the dye -sub!!!! With all the new fabulous trends for this year, I was super conflicted on what to spotlight first...But dye sublimation won me over! I am sure some of you remember when I jazzed on and on about sublimation last year, but, just in case that post slipped past you ;) let me catch you up [...]

Sneak Peek of New Trends for 2012

It is a brand new year, and I don't know about you, but the new year in my mind = new fashion trends!!!!! #fashionobsessed. In our world of cheerleading and dance, a MUCH anticipated event is the moment the annual Varsity Spirit Fashion Catalog big reveal, due to the new trends everyone is able to finally see for the new year. This year, you guys [...]

Behind The Scenes: VSF Fashion Show Rehearsal

  Today is the BIG DAY!!!!!!!!!!!!!! Varsity Spirit Fashion Show is coming to you live in t-minus a few hours! #pumped You guys will be the first ever audience to see the new 2012 VSF Catalog styles LIVE alongside our Varsity Sales Reps... Pretty cool that you guys all get the first look at the same time! Last night, I sat in to watch the [...]

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