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What to Wear to Summer Camp

Hello, sweet summertime! So you’ve made it through another tough spring of tryouts and tests, and school’s finally out. Now what? It’s time to get your mind (and your style) right for camp this season. With a new season just beginning and so many new cheer outfits, your room is probably a disaster area of cheer clothes and it’s time to put your fashion face [...]

Shake Up Your Sideline with Varsity Poms

By: Caitlin Cofield It’s a fact - poms are the must-have accessory for all cheerleaders. They’re important tools for us to get the crowd fired up, so why not take your team’s pom style to the next level? From colors, to handles, and to patterns, to even combinations – we’ve got the style of quality-made poms you need. Varsity has several new pom designs that [...]

Varsity Style: Dance Faves!

Love to dance? Then, you’re going to LOVE our collection of dance favorites over on the Varsity Shop! From our popular MotionFLEX®  shorts to our comfy loose tanks, we’ve got the basics to meet every dancer’s needs! Our metallic poms make the perfect accessory for the sideline or the mat! With a variety of fun colors and patterns to choose from, we’re sure to have [...]

Varsity Style File: Back-2-School Basics!

Fall’s coming and you know what that means… it’s time to head BACK TO SCHOOL! Cue the football games, pep rallies, competitions and my personal favorite…COLDER WEATHER! Be sure you’re prepared for all the Fall fun—head on over to the Varsity Shop now and stock up on all your back to school basics! Need new bows and poms for pep rallies and competitions? We’ve got [...]

Smile, Sparkle, Shine

Are you looking for new ways to get your crowd on their feet? How about a new set of poms? Poms are a great way to create a visual for your fans to follow. Whether you are flashing your colors, or leading a fight song, poms grab attention and can be seen from afar. Lawrence Herkimer, the grandaddy of cheerleading, created this mainstay back in [...]

Get Equipped: Poms

While watching football this weekend (ok, ok... I was really checking out what the cheerleaders were wearing... sheesh), I was noticing how much gear and equipment the football players have...Shoulder pads, helmets, cleats, pads, footballs, little gloves with fingertips cut out... etc., etc., etc.. My brother began a debate that cheerleaders don't have any equipment or gear, like we aren't as serious of athletes or [...]

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