Each week it seems like we see more and more of our shoes in cool and interesting places! We found this one in London. It looks as if some of our All Americans were performing in the London New Year's Day Parade in their Varsity Cheer shoes. Very cool! If you have a fun or interesting photo of you/your Varsity Cheer shoes, we would love [...]
Lately we have been seeing our cheer shoes appear in a variety of places! Many times at competitions, the sidelines, or practices. Sometimes worldwide and other times on TV! This picture came to us from Lance Jackson, who took this photo during one of the biggest games of this year's college basketball season, Kentucky versus Louisville. Both teams were ranked as this ESPN match-up made [...]
Throwback Thursday has become one of the Internet's favorite ways of showing off one's past, a company's beginnings, or even baby pics of your best friend. Since we have been making uniforms for many years, we thought it would be fitting to post some of our favorite throwbacks. This catalog cover (1988) is one that is framed and hung on the walls of Varsity HQ [...]
#ThrowbackThursday on Twitter and Instagram provides some fun humor and a reflection of the past each week. We decided to join the fun this week with our 1995 Catalog Cover. Go MHS! Make sure if you post a Throwback Cheer or Dance photo you tag us in it! @VarsityFashions on both Twitter and Instagram!
A Pennsylvania newspaper, the Tribune-Review, recently did an article on cheerleaders and their fashion changes over the years. JoAnne Klimovich Harrop, the article's author talked to Kim Williams, Vice President of design and catalog for Varsity Spirit Fashion, about the changes in uniforms that have taken place since Varsity started creating and evolving the cheer uniform in the 80's. Years ago, the entire uniform — sweater [...]